How to Deconstruct a Search Engine 1. Crawl millions of search result pages.2. Catalog them based on thousands of ranking factors.3. See behind the curtain. The Common Problem The common problem with SEO comes from a common way of doing things – when people...
Did your SEO ranking tank? Try this: Determine if the theme (or type) of your search result just changed. Let us explain: Over time, there have been a lot of different queries that used to have one type of answer as a response. For example, comparison pages....
Preparing for an Algorithm Update People always ask: “How do you prepare for an algorithm update?” The cheap answer is: You have access to crawl logs from tens of millions of search results pages, You analog the data, You put them into correlation...
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